PLANT A TREE
MAKE A DIFFERENCE
PLANT TREES WHOSE SHADE YOU MAY NEVER SIT UNDER
Million Trees Challenge
Our goal is to plant over 2,000 trees in California this year, helping the state recover from the worst fire season in its history.
California's iconic forests have been through a lot recently.
After a 5 year drought and a destructive bark beetle infestation, the record breaking wildfire season in 2017 ripped through 1.3 million acres - the size of Delaware. Now, a record 129 million trees need to be restored in California.
Our reforestation partners at One Tree Planted work with state forestry, local conservation groups, and Cal Fire. Each product we sell will plant one tree in California.
Only 13-17% of total funding needs for restoration and conservation around the world are met each year -- roughly $50 billion.
That means there's a shortfall of $250-350 billion!
The money that is used mainly comes from government or philanthropic sources, with only $10 billion per year invested by the private sector.
We're here to change that.
Why Plant Trees?
Trees help clean the air we breathe, filter the water we drink and provide habitat to over 80% of the world's biodiversity. Forests provide jobs to over 1.6 billion people, absorb harmful carbon from the atmosphere, and are key ingredients in 25% of all medicines.